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Seshasayee Paper & Boards Ltd: ₹1,718 Cr Sales, Profits in Shreds — When Paper Became Tissue

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1. At a Glance

Seshasayee Paper (SPBL) is that 60-year-old uncle at a wedding — experienced, well-connected, but struggling to keep up with the new beats. The company makes printing & writing paper under brands like Sprint, SPD, and Success, but FY25 profits were anything but successful. With revenues at ₹1,718 Cr and PAT dropping 63% YoY, margins look thinner than hostel exam pads. Stock trades at ₹281, P/E 20x — but with returns at ROE 5.6%, this feels like paying Starbucks rates for chai in a steel tumbler.


2. Introduction

Founded in 1960, SPBL has been a steady supplier to India’s education, publishing, and stationery markets. The Chennai-based flagship of the SPB-ESVIN group, it once enjoyed pricing power, but globalization + cheap imports now squeeze margins. Add rising wood costs (key raw material), and profitability folded like origami.

The company exports to USA, Sri Lanka, Nepal, Middle East — but domestic demand (~88% of sales) dominates. With print media slowly fading and e-learning growing, the writing (and printing) is literally on the wall. Still, SPBL is trying — acquiring Servalakshmi Paper (75,000 TPA), and launching Mill Development Plan-IV (₹700 Cr capex) to boost Erode capacity by 20%.

But investors must ask: is this expansion ambitious, or is it adding square footage to a fading newspaper office?


3. Business Model – WTF Do They Even Do?

Core Products:

  • Printing & Writing Paper – Textbooks, notebooks, stationary.
  • Paper Boards – Value-added variants under Sprint, Color Sprint, Success.

Capacity: 2.55 lakh TPA across Erode & Tirunelveli mills. FY24 utilization: 100% (Erode), 84% (Tirunelveli).

Distribution: 70+ distributors in India, 10+ international agents.

Recent Moves:

  • Acquisition of Servalakshmi Paper for ₹105 Cr under IBC — adds 75,000 TPA capacity.
  • Capex (MDP-IV): ₹700 Cr plan to boost pulp & paper output.
  • Green Energy Tilt: ₹26 Cr into solar/wind projects for cost control.

So yes, SPBL

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