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NDR Auto Components Ltd: From Maruti’s Seat Frames to a ₹3,000 Cr 2030 Vision


1. At a Glance

Born in 2019, NDR Auto Components Ltd (NDRAC) is already a ₹2,371 Cr market-cap auto ancillary supplying seat frames, trims, and sunshades to India’s biggest OEMs like Maruti Suzuki, Toyota, Kia, and Suzuki two-wheelers. With ROCE at 22.8%, near-zero debt, and profit growth of ~52% CAGR over 5 years, it’s quietly climbing the value chain from just frames & trims to Body-in-White (BIW) and new-age seating solutions.

The catch? The stock trades at 43× earnings, almost double the industry PE (27×). Clearly, the market thinks this baby Maruti supplier has more horsepower than the average auto ancillaries player.


2. Introduction

Incorporated just six years ago, NDRAC is part of the Rohit Relan group, already known for Bharat Seats (Maruti’s long-time seating partner). Unlike most legacy ancillaries, NDRAC is asset-light, growth-focused, and strategically plugged into every major auto JV imaginable—Hayashi Telampu (Japan), Toyota Boshoku, Toyo Seat, and Bharat Seats.

The company makes seat frames, trims, sunshades, and BIW parts, with FY25 revenue split:

  • Frames ~60%
  • Trims ~40%

With ₹1,100–1,200 Cr current order book and aspirations to hit ₹3,000 Cr revenue by FY2030, NDR is positioning itself as India’s specialist in seating and BIW—the parts you don’t see, but that define how comfy and safe your ride feels.


3. Business Model – “The Hidden Backbone of Your Car’s Comfort”

  • Core Products: Seat frames, trims, sunshades, BIW assemblies.
  • Clients: Maruti Suzuki (Vitara, Brezza, Fronx, Dzire, Jimny BIW), Toyota (Hyryder, Urban Cruiser), Kia (Syros), Suzuki bikes (Access, Gixxer).
  • New Wins: Kia seating solutions (Jan 2025), Toyota Hyryder sunshades (Q3 FY25).
  • Capacity Footprint:
    • Gurgaon (Trim Plant)
    • Pathredi (Sheet Metal)
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