1. At a Glance

Lights, camera,corporate action! Zee Entertainment Enterprises Ltd (ZEEL) — India’s OG content powerhouse that once ruled every Indian TV remote — now finds itself in the strangest twist since Ekta Kapoor discovered reincarnation.

At amarket cap of ₹10,018 crore, Zee trades at₹105 per share, with aP/E of 15.7x,ROE of 6.7%, and abook value of ₹121— meaning the market values it at less than its own assets. Basically, investors think Zee’s balance sheet is more interesting than its serials.

Q2FY26 looked like a repeat telecast of Q1:Revenue ₹1,969 Cr (–1.6% YoY)andPAT ₹76.5 Cr (–62% QoQ). Ad revenues stayed muted as FMCG advertisers switched from soap operas to actual soap influencers on Instagram.

Still, withdebt barely ₹286 Cr, a2.3% dividend yield, andEV/EBITDA of just 8.1x, Zee’s numbers are more grounded than the egos on its reality shows.

2. Introduction – From “Zee TV” to “Zee in Trouble”

Once the crown jewel of Indian television, Zee was the Netflix of your grandparents’ generation. Founded by media baronSubhash Chandrain 1982, Zee taught India that family drama wasn’t just a genre — it was a way of life.

But as streaming, scandals, and SEBI took center stage, Zee went from“Sa Re Ga Ma Pa”to“So Re Governance Ma Problem.”The promoter stake fell from41.5% (2018)to a mere3.98% (2025), after pledging and selling shares to pay off the Essel Group’s ₹11,000 crore debt.

CEOPunit Goenkabecame a household name for all the wrong reasons when SEBI accused him of misusing company FDs to settle group loans. He denied it. SEBI investigated. Investors facepalmed.

And just when things looked like a redemption arc — Sony walked out of the ₹60,000 crore merger deal. Cue sad violin music.

3. Business Model – WTF Do They Even Do Now?

Zee is a three-decade-old media empire that’s trying to survive in the post-TV apocalypse. Here’s what’s left in the rerun:

1️⃣ Broadcasting Business (49.65% of revenue)Zee operates50+ TV channelsin11 Indian languages, reaching859 million viewers. With24 movie channels, they air more Bollywood reruns than Netflix India has originals. Their South India footprint is massive —57% of FY24 viewershipcame from non-Hindi regions.

2️⃣ Subscription Business (49%)Cable and OTT subscription revenue contribute almost half of Zee’s topline. But with JioCinema giving out free content like Diwali sweets, growth is slower than an episode ofKasautii Zindagii Kay.

3️⃣ Digital – ZEE5Their OTT arm has3,600+ movies,1,600 TV shows,300 originals, and a few dozen buffering screens. Despite 500,000 hours of content, ZEE5 still trails behind Disney+ Hotstar and Netflix.

4️⃣ Movies, Music & Events

• Zee Studios: producedVedaa,Despatch,Mithya Season 2, etc.
• Zee Music Company: India’s 2nd-largest label with14,000+ songs,22 languages, and165 billion YouTube views.
• Zee Live: runs on-ground concerts and events — when not cancelling them for “internal reasons.”

In short: Zee makes content, sells ad slots, licenses shows, and occasionally makes