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Oriental Hotels Ltd – 71% Occupancy, 52x P/E, and Still Living in Taj Coromandel’s Shadow


1. At a Glance

Oriental Hotels Ltd (OHL) is basically the southern cousin of the Taj group—famous addresses, iconic hotels, but modest size. With just 7 hotels (825 rooms) and a P/E of 52, this is the hospitality equivalent of charging five-star buffet prices for a mini idli plate. Two Chennai properties alone bring in 60% of revenues, so if Marina Beach has traffic jams, so does OHL’s topline.


2. Introduction

OHL is an associate of Indian Hotels Company Ltd (IHCL)—aka Tata’s Taj Hotels. Started in the 1970s, it was among the first private players to bring five-star hospitality to South India. Fast forward to FY24, and the portfolio is stuck at the same 7 hotels, no new additions expected in the medium term. Basically, this is not Lemon Tree’s rapid-fire expansion story; it’s more like an old wine cellar—prestigious, limited stock, no new barrels coming soon.

The stars of the portfolio are Taj Coromandel and Taj Fisherman’s Cove in Chennai, which account for more than 60% of revenues. This geographical concentration is both strength (stronghold in Tamil Nadu) and weakness (overdependence on Chennai’s corporate and leisure market).

The business model is simple: OHL owns some properties, leases and licenses others, and pays IHCL for brand usage and management. In return, they get the Taj brand halo effect. It’s like renting Tata’s surname for credibility.

But here’s the thing: despite just ₹465 Cr revenue in FY24, the market cap is ₹2,449 Cr. That’s a price-to-sales of 5.3x. Investors are valuing OHL like it’s the next EIH, but the balance sheet is closer to a boutique player.


3. Business Model – WTF Do They Even Do?

  • Portfolio: 7 hotels, 825 rooms.
  • Ownership split: 3 owned, 2 leased, 2 licensed.
  • Brands: Taj, SeleQtions, Vivanta, Gateway.
  • Revenue mix FY24:
    • Rooms – 50%
    • F&B + Banquets – 43%
    • Car Hire, Membership, Others – 7%

The brand strength comes from IHCL; OHL itself is more like a landlord plus franchisee. Capex is mostly for renovations—₹75 Cr spent in FY24 on Taj Malabar & Gateway Coonoor. No expansion pipeline = growth will ride purely on higher ARRs and occupancy, not new rooms.


4. Financials Overview

MetricLatest Qtr (Jun’25)YoY Qtr (Jun’24)Prev Qtr (Mar’25)YoY %QoQ %
Revenue₹108 Cr₹82 Cr₹133 Cr31.3%-18.8%
EBITDA₹26 Cr₹12 Cr₹39 Cr116%-33.3%
PAT₹6.6 Cr-₹1.4 Cr₹19.4 CrN/A-65.8%
EPS (₹)0.37-0.081.09N/A-66.1%

Commentary: Revenues are growing, but margins bounce like IPL cheerleaders—one quarter roaring, next quarter snoozing. Annualized EPS ~₹1.5, but reported TTM EPS = ₹2.64. With CMP ₹137, P/E ~52. High hopes, thin profits.


5. Valuation – Fair Value Range Only

Method 1: P/E

  • EPS = ₹2.64.
  • Assign fair multiple 20–30 (IHCL trades at 62x, but OHL lacks scale).
  • Range = ₹53–₹79.

Method 2: EV/EBITDA

  • EV = ₹2,623 Cr, EBITDA = ₹126 Cr.
  • EV/EBITDA = 20.7x.
  • Fair range = 12–15x → Value = ₹1,512–₹1,890 Cr → Per share ₹84–₹106.

Method 3: DCF

  • Assuming 10% growth, WACC 11%.
  • Range = ₹70–₹100.

Fair Value Range Consolidated: ₹53–₹106

Disclaimer: Educational purposes only, not investment advice.


6. What’s Cooking – News, Triggers, Drama

  • Renovations Done: Taj Malabar & Gateway Coonoor spruced up. Good for ARRs.
  • No Expansion: Zero new hotels in pipeline = limited future supply growth.
  • Promoter Strength: Tata group (IHCL) + associates own 67.6%. Stability assured, but minority shareholders don’t call

Eduinvesting Team

https://eduinvesting.in/

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