Manoj Vaibhav Jewellers: This ₹244 Stock Is Quietly Profitable, But Why Are FIIs Ghosting It?

At a glance

Andhra’s homegrown jeweller MVGJL — with its deep-rootedhyperlocal retail model— has grown profits at33% CAGR over 5 years. It’s got 18% ROE, strong cash flows until FY24, and a fair P/E of 11.8x. Yet it’s not paying dividends, FIIs are bailing, and it trades7–8x below Titan. Is this a hidden smallcap gem or a gold-coated trap?

1. 🪙 About the Company

Manoj Vaibhav Gems ‘N’ Jewellers Ltdis a South Indian jewellery retail chain under theVaibhav Jewellersbrand.

  • Operates16 company-owned showrooms + 2 franchisee outletsacrossAndhra Pradesh & Telangana
  • Sellsgold, diamond, platinum, silver, andstudded jewellery
  • Core strategy: Hub-and-spoke model — smaller branches feed traffic into large flagship showrooms
  • Focuses onTier 2 and 3 townswith strong family networks and repeat customers

Think of them asTitan’s rural cousin who prefers

relationship-based selling over TV ads.

2. 🧑‍💼 Key Managerial Personnel (KMP)

  • Mrs. Vaibhav Reddy (CEO)
  • Mr. Manoj Kumar Grandhi (MD)
  • Both have deep connections in the Andhra jewellery ecosystem and have led consistent expansion

They’ve maintainedsteady ROCE of 15–17%for the past 3 years — rare in retail.

3. 📈 Financials (FY20–FY25)

Revenue (₹ Cr)

YearRevenue
FY201,276
FY211,431
FY221,689
FY232,025
FY242,148
FY252,384

5-Year CAGR: 13%— not wild, but respectable considering gold price fluctuations and rural demand cycles.

Net Profit (₹ Cr)

YearPAT
FY20₹24
FY21₹21
FY22₹44
FY23₹72
FY24₹81
FY25₹100

5-Year CAGR: 33%That’s more thanTitan’s PAT growthin the same timeframe.

Key Ratios

MetricFY25
ROCE15.7%
ROE15.0%
EPS (₹)₹20.56
P/E11.8x
P/B1.66x
Dividend0% (Zero)
Inventory Days231
Debt₹400 Cr
Market Cap₹1,188 Cr
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