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Atul Auto Ltd: ₹741 Cr Sales, ₹23 Cr PAT – India’s Rickshaw Driver Trying to Join the EV Highway


1. At a Glance

Atul Auto is that auto-rickshaw guy who shouts, “sharing, sharing!” and still drives off with just one passenger. The company sold 26,000 three-wheelers in FY24, posted ₹741 Cr revenue, but scraped together only ₹23 Cr PAT (net margin ~3%). At CMP ₹445, it has a P/E of 53 — more expensive than some luxury SUVs while selling literal rickshaws.


2. Introduction

Incorporated in 1986, Atul Auto has been making three-wheelers for almost four decades. From diesel cargo haulers to shiny electric autos, they have everything. Domestically, they hold ~4% market share. Globally, they export to Africa, Latin America, Europe, and even Bangladesh — basically anywhere an Ola/Uber hasn’t yet killed the rickshaw ecosystem.

But while the company doubled its production capacity, utilisation is just 26,000 units out of 120,000 possible. That’s like booking a wedding hall for 5,000 guests and only 400 people turn up — lots of food wasted, lots of aunties still gossiping.

Stock performance? Down 30% in a year. Promoter holding? Down from 52% to 42% in 3 years. ROE? Just 5%. Clearly, someone’s enjoying the ride, but not the shareholders.


3. Business Model (WTF Do They Even Do?)

Atul Auto makes and sells:

  • Passenger autos (CNG, Diesel, Petrol, Electric)
  • Cargo carriers (for those overstuffed gas cylinders and Amazon parcels)
  • E-rickshaws (for the “green India” ride)
  • Spare parts + NBFC financing through subsidiary KAFL.

Revenue split FY24:

  • Vehicles: 83%
  • Spares: 8%
  • Financing: 7%
  • Other: 2%

Global presence across 30+ countries, but exports are just 8% of revenue. So, despite world-tour brochures, 92% of sales are still domestic.


4. Financials Overview

Quarterly Results (Jun’25 vs Jun’24 vs Mar’25):

MetricLatest Qtr (Jun’25)YoY (Jun’24)Prev Qtr (Mar’25)YoY %QoQ %
Revenue₹152.8 Cr₹135.2 Cr₹211.1 Cr+13.0%-27.6%
EBITDA₹10 Cr₹7.6 Cr₹15.1 Cr+32.0%-33.7%
PAT₹2.06 Cr₹0.76 Cr₹5.89 Cr+171%-65%
EPS (₹)1.060.482.58+121%-59%

👉 Annualised EPS from Q1 = ₹4.2. On CMP ₹445 → P/E ~106 (if extrapolated). On FY25 EPS ₹8.4 → P/E ~53. Basically, this stock is priced like Mercedes but earns like Jugnoo auto driver.


5. Valuation (Fair Value RANGE Only)

  • P/E Method: FY25 EPS = ₹8.4. Industry avg P/E ~46. FV = ₹350 – ₹400.
  • EV/EBITDA: EV ₹1,329 Cr / EBITDA ~₹57 Cr = 23× vs peers 15–18×. FV = ₹375 – ₹425.
  • DCF: Assume sales CAGR 12%, margins 8%, discount 12%. FV ~₹400 – ₹450.

👉 Final FV Range = ₹350 – ₹450 (educational only, not advice). CMP ₹445 is at the upper end = “meter down” but not cheap.


6. What’s Cooking – News, Triggers, Drama

  • EV push: Subsidiary Atul Greentech launched e-autos “Mobili” and “Energie.” But currently in court for trademark fights — Delhi HC even barred them from
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