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“Dr Trust products be like: monitor your BP… while the stock gives you a heart attack.”
1. 🛰️ At a Glance
Nureca Ltd sells home healthcare and wellness gadgets — thermometers, BP monitors, oximeters, weighing scales, etc. You’ve probably seen their Dr Trust ads during COVID. But since the pandemic highs, revenue halved, margins collapsed, and profits disappeared faster than hand sanitizer in March 2020.
2. 🎬 Introduction with Hook
IPO in 2021. Profit in FY21. Everything else = symptoms of long COVID.
Once a D2C darling, Nureca was expected to ride the “healthcare at home” trend. Instead:
Revenues down
Margins negative
ROE/ROCE in ICU
Promoters reducing stake Meanwhile, they still talk about “digital-first” like it’s 2017.
3. 🏢 Business Model – WTF Do They Even Do?
Nureca sells:
👩⚕️ Home diagnostic tools – BP monitors, pulse oximeters, nebulizers
