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Kajaria Ceramics Q1 FY26 – India’s Tile King Flaunts 55x P/E, 17% ROCE, and Bollywood Stardom, but Profit Growth Still Missing


1. At a Glance

Kajaria Ceramics – India’s biggest tile producer and the 8th largest in the world – looks like the Virat Kohli of ceramics: superstar endorsements (Akshay Kumar, Ranveer Singh, Anushka Sharma), fancy stadium ads, and glossy showrooms. But when you peel off the surface glaze, you find that the company is still running on wafer-thin growth. A 55x P/E for a 1.8% sales growth is like paying ₹500 for a samosa at Mumbai airport: you’ll get it hot, but you’ll also question your life choices.


2. Introduction

Welcome to the world of Kajaria Ceramics, where tiles are sold with the kind of glam that rivals Bollywood award nights. Forget cement and bricks—this company wants you to believe tiles are luxury fashion, complete with celebrity brand ambassadors flashing their 32×32 smiles.

On paper, the story looks rock-solid: largest tile manufacturer in India, international presence, capacity expansions in Nepal and Gujarat, and steady dividend payouts. Investors love it for its brand recall, dealers swear by its distribution network, and Bollywood celebs love the paycheck.

But here’s the catch: while Kajaria’s showrooms are stacked like your Instagram explore page—shiny and endless—the financials are more like a middle-class kitchen: functional, durable, but not very exciting. Revenue growth is crawling, profits have been choppy, and return ratios are sliding like bathroom soap on wet tiles.

So, dear reader, should you trust Kajaria’s glossy facade, or is this just ceramic makeup hiding cracks underneath? Let’s dig deeper, detective style.


3. Business Model – WTF Do They Even Do?

Kajaria makes and sells tiles, sanitaryware, bath fittings, plywood, adhesives, and laminates. Basically, if it goes on your wall, floor, or bathroom, Kajaria wants a piece of it. The bulk (88%) still comes from tiles—ceramic, vitrified, polished, glazed, and all the jargon your contractor pretends to understand.

The company operates in three flavors:

  • Own Manufacturing (56%) – Plants across UP, Rajasthan, Gujarat, AP, Telangana.
  • Subsidiaries (19%) – Mostly Morbi-based entities making specialized tiles.
  • Outsourced (25%) – Because in India, if you’re big, you also outsource to small fish.

To diversify, they’ve also dabbled in bathware (Kerovit brand) and plywood (Kajaria Ply). Both are still side dishes, not the main course. But management swears by the “premiumisation” story—basically trying to convince people that bathroom fittings deserve the same respect as iPhones.

So yeah, Kajaria is essentially your “decor ka thekedar.” Except they use glossy catalogs and celebs instead of a chaiwala outside the building site.


4. Financials Overview

Here’s how Q1 FY26 numbers look compared to YoY and QoQ:

MetricLatest Qtr (Q1 FY26)YoY Qtr (Q1 FY25)Prev Qtr (Q4 FY25)YoY %QoQ %
Revenue₹1,103 Cr₹1,096 Cr₹1,222 Cr0.6%-9.7%
EBITDA₹187 Cr₹169 Cr₹138 Cr10.6%35.5%
PAT₹111 Cr₹92 Cr₹43 Cr20.6%158%
EPS (₹)6.845.642.6721.3%156%

Commentary:
Revenue growth is flatter than a freshly laid tile, but margins bounced back. EPS annualised = ₹27.4 → giving a P/E of ~44x on forward basis

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