1. At a Glance
Umiya Mobile is hitting the SME street with a ₹24.88 crore IPO at a fixed price of ₹66 per share. Entirely a fresh issue of 37.7 lakh shares, the IPO opens July 28 and closes July 30, with listing on BSE SME by August 4. Minimum retail bid? A steep ₹2.64 lakh. High risk, high entry barrier.
2. Introduction
Imagine a neighborhood mobile store on steroids—149 outlets in Gujarat, 69 in Maharashtra—and now seeking market love through an SME IPO. FY25 profits shot up 141%, but margins are as thin as a screen protector. The question: is this IPO a value call or just a shiny new phone with an empty battery?
3. Business Model – WTF Do They Even Do?
Umiya Mobile is a multi-brand retail chain selling:
- Smartphones (Apple, Samsung, Xiaomi, Realme)
- Accessories (earbuds, chargers,
